Single-handedly produced, wrote, and designed a 50-page Media Kit for Kijiji (eBay Canada’s online marketplace) to increase product knowledge among clientele of Kijiji’s entire digital display business that reaches 14.5M unique Canadian visitors and 118M visits every month. Click here to view Kijiji’s 2019 Media Kit
Identified key bottlenecks of eBay Canada’s online marketplace, Kijiji, that caused significant user churn resulting in the solution of a seven-part instructional video series that guides new and current users through each step of posting an paid ad on Kijiji. Produced, wrote, and animated the entire instructional video series: Click here to view the instructional video series
Collaborated with B2B product teams, directors, and sales managers to reconstruct Kijiji’s entire B2B sales pitch decks by identifying unique revenue drivers within the automotive and display sectors. Semi-customizable pitches were developed to make each client conversation more relevant and specific to the client’s needs
- Marketing Strategy
- Field marketing services
- Conversion strategy
